Panel I: Attracting Media Coverage of Your Research - A Conversation Among Rutgers Faculty and Communications Professionals
Many Rutgers faculty members are regularly featured in the media – ranging from the Star Ledger to the Today Show. But how did they attract this attention? How can Rutgers faculty rely on the know-how and resources of University media relations to help spread the word about their research? And how can University media relations rely on the expertise of Rutgers faculty to help raise the visibility of the University? What are the components of an effective news release? Rutgers media professionals and faculty members regularly featured in the media will share their tips on how to be an effective communicator in a climate where competition for ink and air time is intense.
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Time and locationThursday, January 28, 2016
4:30pm - 6:30 pm Alexander Library Teleconference Lecture Hall 169 College Ave, New Brunswick, NJ 08901 Visitor parking Lot 26 Lot 30 College Avenue Deck |
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Panel II: Communicating with the Mass Media - On-Air and In Print
Rutgers faculty and students are doing fascinating work, with many of their studies capturing national interest. What are the most effective ways to convey our research ideas to newspaper, radio, and television reporters, once you’ve captured their initial attention? What are the biggest mistakes that academics make when sharing their research with the general public? What’s the first thing we should do when we get a call or email query from the media? This panel will feature seasoned journalists who can share tips about the missteps academics may make when sharing their work with broad audiences, as well as Rutgers faculty with expertise in communicating with the media.
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Time and locationFriday, February 5, 2016
10am - 11.30am Alexander Library Teleconference Lecture Hall (Floor 4) 169 College Ave, New Brunswick, NJ 08901 Visitor parking Lot 26 Lot 30 College Avenue Deck |
Video and coverageYou can access the recording of this event by clicking here.
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Panel III: Writing Books for General Audiences
Academic journals and conferences are venues for specialist works by and for experts, engaging scholars in the ongoing quest to produce knowledge. But much of the research we do, if framed more broadly and written more engagingly, can appeal to audiences beyond the academy. In this session we consider how “crossover” academic books can engage general readers, and we offer a series of general tips on writing and publishing such books.
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Time and locationFriday, March 4, 2016
2pm - 4pm Alexander Library Teleconference Lecture Hall (Floor 4) 169 College Ave, New Brunswick, NJ 08901 Visitor parking Lot 26 Lot 30 College Avenue Deck |
Video and coverageYou can access the recording of this event by clicking here.
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Panel IV: Developing an Online Presence: Websites, Social Media, and Blogging for Academics
This session will provide an overview of ways to show who you are, and to share your research with a general audience through media like websites, blogs, Instagram, and Twitter. Faculty members who have successful online presences will share their tips and advice for both novice and seasoned scholars. A follow-up session, held in Fall 2016, will focus in-depth on the practice of using these media sources with a full session dedicated to blogging; the second session will be held for a small group of applicants.
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Time and locationFriday, April 15, 2016
1pm - 3pm Alexander Library Teleconference Lecture Hall (Floor 4) 169 College Ave, New Brunswick, NJ 08901 Visitor parking Lot 26 Lot 30 College Avenue Deck |
Video and coverageYou can access the recording of this event by clicking here.
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Panel V: Communicating With Policy Makers: How Research Can Forge Social Change
Scholars often lament that their work is read only by other scholars, and is not reaching policy makers, practitioners, or others who can institute real social change. This workshop will feature a panel of experts who can help scholars share their research findings and expertise with policy makers. Specific foci will include tips for giving effective expert testimonies to legislators, and building productive collaborative relationships with policy makers.
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Time and locationFriday, September 16, 2016
10am - 12pm Alexander Library Teleconference Lecture Hall (Floor 4) 169 College Ave, New Brunswick, NJ 08901 Visitor parking Lot 26 Lot 30 College Avenue Deck |
Video and coverageYou can access the recording of this event by clicking here.
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